The full story
About me
I didn't start out in California or in tech. I grew up in Michigan, performing in professional children's choirs and even winning a grammy. This is where I learned to live the values of discipline, accountability and collaboration that I coach in teams today. This is also where I learned the power of storytelling.
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Marketing was a natural transition for me when I relocated to the California tech scene. I fell in love with product marketing after asking "but why?" too many times to no avail so finally creating the answers myself.
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I now live in Los Angeles with my family and am mom to a four-year-old as well as two-year-old fraternal boy/girl twins—a challenging but fulfilling exercise in patience, prioritization and coffee consumption.
Why I love B2B software
Life is a gift we must use to make meaning, and it's software that fuels the world around us and how we move through it. The potential for transformational impact through software is enormous.
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Work can be dehumanizing but it shouldn't be. B2B buyers, especially those traditionally underserved by technology, are humans too. They deserve tools that facilitate progress for both the organization and the individual.
Professional recognition
Shopmonkey CEO Award Winner 2022
For most meaningful individual impact companywide within a calendar year
Vistage Worldwide Executive Development Graduate
Among top 5% of management at Bluebeam selected
2018-2020
Grand Rapids Chamber of Commerce Emerging Leader
Selected from among thousands by Corewell Health for this community leadership development program
2012